New Blood Awards - Brief In
This course is here to help you discover hints and tips to put you on your way to winning an elusive Yellow Pencil as part of the New Blood Awards 2022.
What's this all about then?
New Blood Awards FAQs
D&AD New Blood Toolbox, presented by Canva
Project Management 101
The judges' number one tip...
Brief Breakdown
Why do research?
What's an insight?
Your research plan
Focus on your audience
Fill the page
Push your ideas
Don't forget the humour
How to tackle social and environmental issues
How creative work can make real change
Design Ethics
Prototyping and testing ideas
How to make a prototype
Collaborate with your team
Maintaining Motivation
Problem, insight, execution
Creating a video?
Don't forget the passion...
How to create your Tone of Voice Guide
Tackling global challenges
Putting Out of Home into context
Immersive Storytelling
Getting started
What makes a world?
Mapping the landscape
Building blocks of a story
Creating award winning work
Where can experiential lead?
Global typefaces
Storyboard it...
Bringing stop motion to life
What do judges look for?
Understand the tech
Cracking social media
Creative PR
21GRAMS
Audible
BBC
Do the Green Thing
Editor X & XL Recordings
Netflix
Penguin
Snapchat
Superunion & Black Girl Gamers
The Case for Her & Project Drawdown
UsTwo Games
Top Trumps
More top tips coming soon