Course curriculum

  • 1

    About New Blood Awards

    • What's this all about then?

    • New Blood Awards FAQs

  • 2

    Get to know your brief

    • The judges' number one tip...

    • Who, what, why?

  • 3

    Time for research

    • Why do research?

    • What's an insight?

    • Your research plan

  • 4

    Ideas, ideas, ideas

    • Fill the page

    • Push your ideas

  • 5

    Making your idea

    • Prototyping and testing ideas

    • How to make a prototype

  • 6

    Sell your idea

    • Problem, insight, execution

    • Don't forget the passion...

  • 7

    Top notch tips for your brief

    • 21GRAMS: Medical Briefing

    • Audible: What makes great book design?

    • BBC: Coming Soon

    • Burger King: Script writing

    • Connect4Climate: Guerilla marketing

    • Coors Light: How to use social media effectively

    • The Walt Disney Company: Live Q&A

    • Duolingo: Take it global

    • Fossil & MSL: Coming soon

    • giffgaff: Coming soon

    • Grey Poupon: Tips from the brand

    • Key4Life: Learn from a Yellow Pencil winner....

    • Penguin: Live Q&A

    • Rare & Xbox: Game Design

    • Spotify Design: What makes great digital design?

    • Tesco: Where can experiential lead?

    • The Case for Her & Refinery29: Live Q&A

    • More top tips coming soon